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The CD was a small plastic disc which was ‘read’ by a laser light and converted into sound. The CD produced ‘pure sound’. There were no crackles from imperfections in the record. There was no hiss from the tape. For a few years, the music industry was happy. People bought millions of CDs of new music and also bought millions of CDs to replace their old LPs – their vinyl library. Another reason for the music industry to be happy was that the public could not record on to the CD discs. They were forced to buy CDs produced by the music industry.

So, people stopped buying records and players. The music industry had its first big crisis. In 1928, the first sound movie “The Jazz Singer” was made. It was quickly followed by many more movies with sound. The movies became the ‘talkies’ and the music industry faced another important rival in the entertainment world. In the business world, the new rich companies were the radio and movie companies. They started to eat up the record companies. The Radio Company of America (RCA) bought the Victor Company to become RCA Victor.

2. 3. 4. 5. 6. Which? magazine started in 1957. Advertising in Which? magazine is very expensive. You The The The can buy Which magazine in newspaper shops. Consumers’ Association campaigned against the introduction of seat belts in vehicles carrying children. Australian Consumers’ Association has a magazine called Aware. head office of Consumers International is in London. Check your answers . Check you understand the meaning of the underlined words and phrases in these sentences. Use your dictionary and your teacher to help you.

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Company Of The Month


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